Your Marketing: Is it Marmite or Mediocre?
Marketing should feed curiosity, spark engagement, and build brand strength. The good stuff does all that – rich in flavour, carefully crafted, and tailored to those it's meant for. But…
3 Reasons Why You Should Use A Professional Content Writer
Written content is the lifeblood of a successful marketing strategy. It attracts the attention of search engines to drive traffic to your website or blog, engages your readers with entertaining…
Celebrate National Pickle Day!
I’m going to start off on a very personal note – I love pickles. I love the sweet/tangy taste combo, and the slight crunch as you bite into them. I’ll…
How Much Does Good Content Writing Cost?
Content writers generally charge for their work in one of three ways – per project, per word, or per hour – and some will use all three. From a customer’s…
How Much Could A Typo Cost You?
We all make them: a careless slip of the keyboard, a moment of inattention… and unless we notice our mistake, we become the weakest link of LinkedIn, the twit of…
What Is Your CV Saying About You?
It may sound a stupid question. After all, a CV (Curriculum Vitae to the Romans and résumé to the French and Americans) is where you tell a prospective employer all…
Is it Time We Took Humour Seriously?
In a previous blog, I hoped it would be the last time I would talk about the coronavirus. I believed – and still do believe – that if we are…